Leading by Example
Making Sure You “Walk the Talk”

	So, do you lead by example?

There’s the boss who tells everyone to stay late, and then leaves promptly at 5:00 p.m. to play golf. There’s the supervisor who criticizes everyone for spending time on the Internet, but is discovered buying groceries online in the middle of the afternoon. And the CFO who recommends layoffs to stop “unnecessary spending,” but then buys herself brand-new luxury office furniture.

Do you know any of these people?

There’s hardly anything worse for company morale than leaders who practice the “Do as I say, not as I do” philosophy. When this happens, you can almost see the loss of enthusiasm and goodwill among the staff. It’s like watching the air go out of a balloon - and cynicism and disappointment usually take its place.

No matter what the situation is, double standards - witnessing people say one thing, and then doing another - always feel like betrayals. If this ever happened to you, you can probably remember that sense of disappointment and letdown.

If you’re in a leadership position, then you know that you have a responsibility to your team. They look to you for guidance and strength; that’s part of what being a leader is. And a big part of your responsibility is to lead them with your own actions.

So why is it so important to lead by example; and what happens when you don’t?

Why It Matters

There’s an old saying about the difference between a manager and a leader: “Managers do things right. Leaders do the right things.” (It’s best to be both a manager and a leader - they’re just different processes.)

As a leader, part of your job is to inspire the people around you to push themselves - and, in turn, the company - to greatness. To do this, you must show them the way by doing it yourself.

Stop and think about the inspiring people who have changed the world with their examples. Consider what Mahatma Gandhi accomplished through his actions: He spent most of his adult life living what he preached to others. He was committed to nonviolent resistance to protest against injustice, and people followed in his footsteps. He led them, and India, to independence - because his life proved, by example, that it could be done.

Although Gandhi’s situation is very different from yours, the principle is the same. When you lead by example, you create a picture of what’s possible. People can look at you and say, “Well, if he can do it, I can do it.” When you lead by example, you make it easy for others to follow you.

Look at legendary businessman, Jack Welch of General Electric. Welch knew that to push GE to new heights, he had to turn everything upside down. So that’s just what he did.

He developed the whole idea of a “boundaryless organization.” This means that everyone is free to brainstorm and think of ideas - instead of waiting for someone “higher up” in the bureaucracy to think of them first. He wanted his team “turned loose,” and he promised to listen to ideas from anyone in the company. And he did. Everyone from the lowest line workers to senior managers got his attention - if they had something to say or a new idea that might make the company better. It wasn’t just “talk,” and it didn’t take his team long to figure that out.

Welch stayed true to his passions and what he knew was right. As a result, GE became an incredibly successful company under his management. His team was always willing to follow his lead, because the people within it knew that he always kept his word.

What does this mean for you? If you give yourself to your team and show them the way, then, most likely, they’ll follow you anywhere.

When You Don’t Lead by Example

We’ve seen just how powerful it can be to lead by example. But what happens when you don’t follow this rule? How does your team feel when you tell them to do one thing, and then you do the exact opposite?

As we said earlier, if this ever happened to you, then it shouldn’t be hard to remember how angry and disappointed you were.

When leaders don’t “practice what they preach,” it can be almost impossible for a team to work together successfully. How can anyone trust a leader who talks about one thing, but does another?

Consider what might have happened if Gandhi had, even one time, been in a physical fight with his opposition. His important message of nonviolent protest would probably have been much harder to believe after that. His followers would have looked at him with suspicion and distrust. The chances of them getting into physical arguments or committing acts of violence would probably have increased dramatically.

Do you think that Alexander the Great’s soldiers would have fought so hard for him if he had sat on top of a hill, safe from the battle? Probably not. He would have been just another average general in our history books, instead of the example of a successful leader that we know today.

And so it is with your team. If you say one thing and do another, they likely won’t follow you enthusiastically. Why should they? Everything you tell them after that may meet with suspicion and doubt. They may not trust that you’re doing the right thing, or that you know what you’re talking about. They may no longer believe in you.

Good leaders push their people forward with excitement, inspiration, trust, and vision. If you lead a team that doesn’t trust you, productivity will drop. Enthusiasm may disappear. The vision you’re trying so hard to make happen may lose its appeal, all because your team doesn’t trust you anymore.

Key Points

Good leadership takes strength of character and a firm commitment to do the right thing, at the right time, for the right reason. This means doing what you say, when you say it. If your team can’t trust you, you’ll probably never lead them to greatness.

Leading - and living - by example isn’t as hard as it might sound. It’s really the easiest path. If your team knows that you’ll also do whatever you expect from them, they’ll likely work hard to help you achieve your goal.

Apply This to Your Life If you ask a co-worker to do something, make sure you’d be willing to do it yourself. If you implement new rules for the office, then follow those rules just as closely as you expect everyone else to follow them. For example, if the new rule is “no personal calls at work,” then don’t talk to your spouse at work. Look closely at your own behavior. If you criticize people for interrupting, but you constantly do it yourself, you need to fix this. Yes, you want people to pay attention to one another and listen to all viewpoints, so demonstrate this yourself. If, in the spirit of goodwill, you make a rule for everyone to leave the office at 5:00 p.m., then you need to do it too. If you stay late to get more work done, your team may feel guilty and start staying late too, which can destroy the whole purpose of the rule. The same is true for something like a lunch break - if you want your team to take a full hour to rest and relax, then you need to do it too.

Posted in Personality Development   Tagged: communication, Leading by Example, Personality, Personality Development   

Take one look at the Zune and you know that even though its a great media player, it’s not one to really create any splash in the digital music industry, and definitely not one to pose much of a threat to the iPod, the current leader in the media player market. Why?

Because Zune wasn’t meant to create a splash nor pose any threat to other competing products……yet.

To understand Microsoft’s strategy, you need to realize that the Zune is much more than a media player, its a platform. With the Zune out of the door Microsoft is not only gaining a customer base, but an assortment of accessories and services specific to the Zune, as well as media content providers.

A lot of work is being done on Zune as we speak, and the best part about it is that you’ll be able to get most of the planned features with a firmware update.

Here’s a list of some of the things planned:

- Buy songs, music videos, movies, TV Shows, etc. from the Zune Marketplace. You’ll also be able to purchase accessories online from Microsoft partners.

- Get a whole range of free content like artist interviews, video biographies, podcasts, etc.

- Get music from independent artists at a cheap price (anywhere from 0 to 50 points).

- Access the Zune Marketplace from your Zune, and buy/download content through your Wi-Fi connection.

- Add upto 5 friends with whom you can share music without the “3 day 3 play” restriction. [not sure if it will have another form of restriction]

- No “3 day 3 play” restriction on music not purchased from the Zune Marketplace.

There are some other stuff planned that may fall through, one of which is quite interesting. Microsoft is planning on placing a small (10-20 seconds) audio advertisement at the end of certain songs, currently only indie labels. You’ll be able to stream and listen to these songs on your Zune for free, however you’ll still need to pay to download them. Apparently you may listen to the songs as many times as you want but you’ll have to listen to the ads each time as well. If this plan comes through and the program expands to all major record labels, the Zune might be you pass to all the music you ever wanted. Personally I feel that this is a great idea, where we get the music, and record labels get their money from the advertisers.

TechCrunch has put up a rather interesting article about whether blogs that don’t allow user comments are in fact true blogs.

…The current definitions of “blog” in most dictionaries don’t mention reader comments at all when defining the term. Wikipedia says only that “the ability for readers to leave comments in an interactive format is an important part of many blogs.” According to these sources, the minimum requirement for a web site to be a blog is that it have content, and that it be sorted in reverse chronological order.

I believe the term “blog” means more than an online journal. I believe a blog is a conversation. People go to blogs to read AND write, not just consume. We’ve allowed comments here on TechCrunch since it started. At times, user comments can be painful to deal with. But they also keep the writer honest, and make the content vastly more interesting.

Should the definitions of “blog” be revised to exclude journals that do not allow reader comments? …”

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